Posts Tagged ‘ Corporate Blogging ’

4 Tips for Better Business Blogging

Monday, February 6th, 2012

by Nathan S

Does your business have a blog? If so, how’s that going? Are you consistently meeting your quota for blogs in a given week or month? How’s the content?

These are the questions that any business owner should be asking themselves. However, some of these questions are a little difficult to answer solidly. As a result, you may be meeting your quota, but not be seeing much performance from your blog. Or, you struggle to meet your quota and wind up falling behind on fresh content entirely. So, what’s going wrong? Here are some tips to consider.
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SEO Rule #2: Shouting isn’t Content

Monday, January 30th, 2012

by Nathan S

It’s easy enough to find resources which say that, when it comes to SEO (Search Engine Optimization), content drives the whole practice. The mantra, as it stands, is that while you need good keyword research, your ability to implement that research is extremely limited without, you guessed it, content. Blogs, social media, web content and so forth are all touted as the most important thing you can do to rank with Google. While this is good advice, I feel like it is leading to some unhealthy consequences.
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